He Athletic will travel to Istanbul for the first time. The red and white expedition will use the first personalized aircraft developed by Vueling months ago after extending until 2027 the sponsorship deal linking the airline with the club from 2018.
He Athletic and Vueling follow the same strategy that the airline has with women’s Barcelona. who also uses a customized plane when traveling.And the experience extends to fans because outside the club’s flight plan It is included in the airline’s regular schedule. The Barça plane has already made more than 750 commercial flights throughout Europe. “It is a union that is able to connect with people and in which we manage to connect two brands, generating interest and curiosity among our travelers“, he emphasizes Sandra Horsdirector of corporate affairs, brand and sustainability at Vueling.
The Airbus 320 for first team travel has a visible ATHLEEEEEEEETIC along fuselage bathed in red and white and on either side it bears giant images of Ignace and Nico Williams, De Marcos, Vivian, Sunset and Simone.The Aupa Athletic slogan is included below and the phrase next to the hall By flying low we reach very high.