Atletik experienced a unique working day this Wednesday. After the morning training, the men’s first team moved to San Mames share the experience with the women’s team, the club’s coaching staff, the club’s staff and the board of directors. Together they evaluated and shared the moment of the AC Aurrera action plan.In the afternoon there was also a sports-themed roundtable with Jorge Valdano, Sid Lowe and Andy Stallman; former player and former top coach, journalist and branding expert.
The annual meeting around the club’s goals and its growth plan is part of the work philosophy promoted by the Board of Directors, chaired by John Uriarte. is to the entire social mass, once again, as a recognized sign, a sample of ambition and demand. We want more, there is a lot to do and consolidate and we will spare no work or effort to improve“.
The day’s guests were Jorge Valdano, Sid Lowe and Andy Stallman, who took part in a discussion moderated by Galder Reguera, where they discussed their vision for Athletic from “their different perspectives and approaches”. an important part of the event that revolves around the Club’s roadmap and brings together key challenges that the entire organization is committed to achieving its goals.”
Before a quiet discussion, the players, coaches and staff received from President John Uriarte and the club’s CEO John Berasategui. detailed information on last year’s financial balance sheet closing and current season’s budget. And the goals set for 2025 are also specified in the four axes of the AC Aurrera action plan: demand, leadership and sporting success.
Economic growth and stability with a focus on income. Social Impact and Responsible Governance; Organization, Culture and Managing for Maximum Performance.